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WELCOME TO

Hello Kitty and her friends are off to see the world, collect Stamps and create new memories. Join them and participate in challenges with your own friends and fellow fans as you take Hello Kitty and her BFFs around the world and earn Snapshots that will last a lifetime.

Sign up for an account!

Start by making sure you’re signed up for a Hello Kitty and Friends World (or RECUR Forever) account and then check out our live, active community.

Travel to different cities!

With your travel-ready character, you are ready for liftoff! There will be 2 sets of challenges following the initial character drop. In total, you'll have the opportunity to travel to six different cities (with two additional cities just for RECUR Pass Holders).

While your character is traveling to a city they’ll be busy for 5 days, which means they won’t be able to visit the marketplace or be withdrawn to another wallet. So plan accordingly and remember to send them on their next adventure when their time is up.

Get your Character!

To get started, grab a suitcase pack from the Hello Kitty and Friends World Marketplace, and open it up to reveal a Sanrio character PFP that will serve as your travel guide. There are 6 characters in total. Tip: Collecting more than one just means more sweet, happy travels.

Travel to different cities!

With your travel-ready Character, you are ready for liftoff! There will be 2 sets of challenges following the initial character drop. During each Challenge, you'll have the opportunity to travel to 3 different cities (with an exclusive 4th city for RECUR Pass Holders).

While your character is traveling to a city they’ll be busy for 5 days, which means they won’t be able to visit the Marketplace or be withdrawn to another wallet. So plan accordingly and remember to send them on their next adventure when their time is up.

Collect Stamps to Get Your Wings!

At each travel destination your travel guide will help you collect special Stamp NFTs to flex just how worldly of a traveler you are. Stamps can be Premium, Rare, or Ultra-Rare, and when you collect 3 matching Stamps, you'll be ready to exchange them for a sweet surprise. You'll need to hustle though! There’s a limited supply of Stamps and once they run out, flights to the travel destination will end. Worry not! Stamps can be bought or resold with other Hello Kitty and Friends World travelers on the marketplace.

Trade-in Stamps for City Snapshots

Once everyone has had a chance to get their Stamps in order, we’ll open up the next phase of fun: swapping in 3 matching Stamps for a Snapshot. Then you’ll be able to swap your Stamps for special city Snapshots, allowing you to decorate your travel guide(s) with a fresh look from their travels. Each treasured Snapshot will always belong to the travel guide but the more Stamps you collect, the more Snapshots you can create.

If you decide it's time to send your travel guide on an adventure with someone new, they will be sold with the city Snapshots they have collected. Just like those IRL travel memories, Snapshots will stay with the travel guide that unlocked them. So even if you aren’t able to visit a certain city yourself, you can always buy a travel guide who has visited that destination and unlocked a Snapshot.

Now get ready to say bon voyage with Hello Kitty and Friends as they explore the world and compete to collect as many Stamps and Snapshots as they can carry!

Buying, Selling, Trading, oh my!

Buying, Selling, Trading, oh my!

If you decide it's time to send your Travel Guide on an adventure with someone new, they will be sold with the City Snapshots they have collected. Just like those IRL travel memories, these Snapshots will stay with the Travel Guide that unlocked them, so even if you aren’t able to visit a certain City yourself, you can always buy a Travel Guide who has visited that destination and unlocked a Snapshot.

Now get ready to say bon voyage with Hello Kitty and Friends as they explore the world and compete to collect as many Stamps and Snapshots as they can carry!

Travel glossary

Suitcase

This is what you buy to begin the play. Inside each Suitcase is 1 of 10,000 PFPs and it can be any one of the six characters. You can also buy, sell, or trade unopened Suitcases on the marketplace.

Travel Guides, Characters, PFPs

These are all terms we use to refer to Hello Kitty and Friends including Keroppi, Kuromi, Cinnamoroll, My Melody, and Pompompurin. They are NFTs that you unlock when you purchase and open a Suitcase, and you select them to complete the challenges to earn Stamps that you can trade for Snapshots.

Cities, Destinations

These are the places that you send your travel guide during the challenges. There are 6 cities available to everyone, and 2 cities that are available only to RECUR Pass Holders.

Traveling, Trips

When you send your character to a city, they are traveling or taking a trip. Each of these travels last for 5 days, during which time you cannot do anything else with your character. Once the 5 days are over, you will receive a Stamp from that city, and you will be able to start a new travel - either to the same city or to one of the other cities available during the current challenge.

Stamps

This is the reward you unlock when traveling to one of the 8 cities during the challenges. For every 5 day trip that your travel guide completes, you receive 1 Stamp representing that city. The Stamp can be Premium, Rare, or Ultra-Rare, and you have to collect 3 matching Stamps to trade them in for a Snapshot from that city.

Challenges

You earn Stamps by participating in the challenges. There are two sets of challenges, each with four different cities to visit. The goal of the challenge is to travel to cities with your character so you can earn Stamps and trade them in for Snapshots at a later date.

Snapshots

You'll be able to trade 3 matching Stamps for a Snapshot of that city. For example, if you have 3 Ultra-Rare Stamps from London, then you can trade them in for an Ultra-Rare London Snapshot. It doesn’t matter which of your travel guides earned the Stamps, and you can unlock the Snapshot for any one of your characters. For example, even if you traveled to London exclusively with your Kuromi, you can actually trade in your Ultra-Rare London Stamps for the Ultra-Rare London Snapshot to be added to your Pompompurin.

Marketplace

You can buy, sell, and trade closed Suitcases, PFPs and Stamps on the marketplace. If you’re selling a PFP, remember that it is sold with all of the Snapshots that you unlocked for it. For example, if you sell your Pompompurin with the Ultra-Rare London Snapshot, then the buyer will receive not only the Pompompurin with the generic background but will also receive that Snapshot with it.

Frequently asked questions

What is Hello Kitty and Friends World?

Hello Kitty and Friends World is the latest collectible Hello Kitty experience featuring some of her best friends—and your favorite characters—as NFTs. Hello Kitty and her friends are preparing for an adventure and they want to be your travel guides. Collect them, send them to destinations, and collect Stamps to decorate your characters and create unique PFPs.

How should I prepare for the drop?

If you haven't already, you should start by creating an account on hellokittyfrens.xyz or any other Powered by RECUR experience.

Creating your account is easy! Just have a valid email and phone number ready to verify. 

If you have an existing RECUR account, you’re already good to go.

When is the Hello Kitty and Friends World drop?

The first Hello Kitty and Friends World drop will begin on August 24th and will happen in three phases:

  1. RECUR Pass Holder Allowlist Sale: August 24th 8am PT / 11am ET
  2. RECUR Pass Holder Sale: August 25th 10am PT / 1pm ET
  3. Public Sale: August 25th 11am PT / 2pm ET

To learn more about eligibility and the Hello Kitty and Friends World allowlist see here.

How much will it cost?

Each Hello Kitty and Friends World Suitcase will cost $100. A Suitcase contains one Hello Kitty and Friends World character that you can send on adventures through challenges. 

Suitcases are sealed after purchase and will be available to re-sell as sealed items. Users can either open their Suitcase to reveal the character within, keep it locked to reveal at a later date, or re-sell on the secondary market.

How many Hello Kitty and Friends NFTs can I buy?

During the allowlist sale, you’ll be able to purchase one Suitcase per code you’ve received for holding an eligible RECUR Pass.

RECUR Pass Holders may purchase up to 2 Suitcases per transaction in the Pass Holder sale while supplies last.

All users may purchase up to 1 Suitcase per transaction during the public sale while supplies last.

How can I trade NFTs with other collectors?

There will be a dedicated Hello Kitty and Friends World marketplace that will go live after the public drop on hellokittyfrens.xyz for anyone to sell their own or buy available Hello Kitty and Friends World characters that are available for sale.

What are stamps and snapshots?

Snapshots are special location-based PFPs. These are earned by participating in a travel challenge with your character. After you’ve collected 3 identical Stamps, you can turn them in and unlock a new Snapshot for that location.

Who is RECUR?

RECUR is the premier platform for creating innovative, multi-chain NFT experiences with the world's largest brands, creators, and IP. Our goal is to make NFTs accessible for fans and brands with seamless, easy-to-use, and secure experiences built and Powered by RECUR. We’ve proudly partnered with some of the most well known names in entertainment, sports, and pop-culture.

Are NFTs eco-sustainable?

RECUR has and continues to invest in carbon offset credits to help manage the carbon footprint from our work. Additionally, all original RECUR powered mints begin using an eco-friendly, proof-of-stake layer-2 blockchain called Polygon. Proof-of-Stake (PoS) blockchains and layer-2 scaling solutions drastically minimize the environmental impact of blockchain usage, producing a small fraction of the emissions Proof-of-Work (PoW) blockchains produce.

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